Buy the plan before you fund the build.
Two weeks, one fixed fee. You walk out holding the real plan for your platform: exact cost, phased delivery, the risks named up front, and a data model that fits how you actually work. You also walk out with the early verdict — whether to build it at all. Fully credited toward the build if you go ahead. Yours to keep if you don’t. The people who map it are the people who’d build it.
The number in every normal proposal is doing two jobs
Good shops scope their bids well. Wireframes, discovery, careful estimates — the profession isn’t lazy, and we won’t stand here pretending otherwise. But almost everywhere, the scoping is free, and free scoping has economics. It’s a sales cost. It has to stay shallow enough to afford across every prospect who walks away. And it has to end in a proposal that wins the work from you — which means the number on it is doing two jobs at once: describing your build, and trying to close the sale. When those two jobs disagree, you find out mid-build, where the assumptions meet your actual operation and the number moves.
That’s not dishonesty. It’s misaligned incentive. An estimate produced to win a build answers to the win — and the deeper mapping that would have made it right gets deferred to after the signature, when it’s your budget absorbing the corrections.
That’s what makes committing to a build feel like a leap of faith even when the build is obviously worth doing. We’d rather not ask you to take that leap. And frankly, we’d rather not quote a build we haven’t scoped deeply enough to stand behind either.
A build is a bet. We test before we bet.
We tell every client the same thing before they build a product: validate the demand first. Prove people want it. Don’t gamble the launch on a hunch you could have tested for a few hundred dollars. That’s the whole Wabbit discipline — refuse to bet big before you’ve tested small.
And there’s a question even the most careful scoping never asks, because the answer has been assumed "yes" from the start: should this be built at all? A good shop scopes the how. Wabbit’s sprint starts one step earlier and tests the whether.
Before anyone commits a five- or six-figure budget, we map the real operation, model the data and the risks, scope the cost and the phases — and design the smallest honest test for the bet underneath the build. When the build is a product, the assumption underneath is "the market wants this." When it’s the machinery under an operation that already works, the assumption is "this pays for itself." Either way it’s a bet, and the Sprint prices it before you place it.
Big decisions made after little bets. Same discipline we sell for products, pointed at the commitment itself: validate the architecture before you build the platform. And the testing doesn’t end when the build begins: the build runs in phases, and each phase puts something real in front of the market before the next one commits. The Sprint is where the Validation Laboratory — the practice behind all of it — does its extraction work and designs that first test.
So this isn’t a discovery call with a deliverable stapled on. You’re buying a real engineering-and-strategy artifact, produced by the people who would build the thing. And none of it is new — it’s how we’ve opened serious engagements for years. We used to call it the audit. Now it has a name, a fixed fee, and a fixed shape.
What two weeks buys you
A real architecture document. Not the notes from a conversation — the plan itself:
Exact cost.
Not a range, not a "starting from." The number for your build, scoped against your actual operation. The number that doesn’t move once we start.
Phased delivery.
What gets built when, in what order, how it improves ROI, and what’s usable at the end of each phase.
The risks, named.
Where the build could bite, surfaced now instead of discovered mid-project.
The data model.
How your operation’s information fits together — shaped to the way you actually run, not a generic mold you’d have to bend your organization into.
The smallest honest test.
For the assumption underneath the build — market demand if you’re launching, payback if you’re rebuilding the machine. The Sprint designs the cheapest way to check it before the platform bets on it.
Roughly two weeks. And it’s yours no matter what you decide next.
“Wabbit doesn’t just guess whether something will work… they come up with ways to generate data to support or disprove their hypothesis.”
Build.Don’t build.Not like this.
Three ways it ends, and all three are the Sprint working. When the two weeks are up, you land in one of three places. These are the three shapes the early verdict takes — you’ve seen them on our wall: every case file ends in one of them.
You proceed with a plan precise enough that the number doesn’t move once the build starts. The $5,000 is credited in full toward the build — so if you build with us, the Sprint cost you nothing on net.
We count all three as the Sprint doing its job, because they are. The document is yours either way. Take it to another shop or build it in-house, and it’s still the most useful document you’ll have about your own operation. That’s the point: the Sprint produces value, not a pitch.
And if a prior Wabbit engagement led you here — a Static build that outgrew itself — that credits toward the platform too. Nothing you paid on the way up is wasted.
Who should book one, and who shouldn’t
A plan, not a pitch.
The Sprint is for organizations seriously weighing a platform build who want certainty before they commit. It fits if you’ve outgrown your tools, a build is on the table, and you’d rather de-risk the decision than gamble on a proposal.
It’s not the right fit if the answer “Build” couldn’t happen — platform builds start at $55K, and the Sprint earns its fee by de-risking a decision you’re actually in a position to make.
And it’s not for you yet if the build isn’t actually close — in which case you’re not in the wrong place, you’re early. Start where the teaching is free, and come back when the build is real. Start here.
Replace the guess with a plan.
Tell us what you’re operating and what’s breaking. We’ll come back on whether a Sprint is the right next step — and if it isn’t, we’ll say so. Two weeks from now you could be holding the early verdict instead of an estimate.
FORM — SCOPE YOUR BUILD